PAY ATTENTION
Why do television and radio advertisements cost millions of dollars?
Because your attention is extremely valuable.
Your attention is the gateway to your mind.
It only takes a split second to capture your attention and initiate new ways of thinking.
The longer your attention can be captivated, the more likely you are to be influenced.
New thoughts have the potential to permanently and profoundly change your mind - and your behavior.
This “malleability of the mind’ can be good, but it can also be dangerous.
What you give your attention to influences:
your way of thinking,
your belief systems,
and ultimately your behaviors,
These build the framework of your life. They hold lives together, or help them fall apart.
Is your FRAMEwork strong?
Your attention is infinitely valuable, and I’m willing to bet you don’t do much to guard it well.
Begin to notice who and what you give your attention to.
Who And what are you influenced by?
Your mind is constantly being influenced - even by reading this.
People whom you have never met pay a lot of money to capture your attention every single day.
Every time you open an app on your phone, you pay with your time and attention.
Every time you watch a show, enter a store, and everything you read - you are trading your time and attention for access to your mind.
The ability to commercially and personally capitalize on people’s attention has taken marketing to another level creating the powerful “influencer era,” and we willingly signed up for it all.
En masse, we have become addicted to the billions of daily transactions that are carefully crafted to consensually capture our attention and influence our minds.
Who gains the most from your attention?
Is it you?
It should be.
Your mind is the most powerful creative tool you possess, and it should work harmoniously alongside your physical body.
Focus your attention intentionally, and guard it well to see profound changes in your way of living.
Be well, and
